I found a new company in Canada that makes and sells crossbows:
I was previously only aware of Excalibur, which is now unfortunately owned by Bowtech (an American company) which bought out the smaller Canadian crossbow manufacturer a few years ago.
And while I am a big fan of Excalibur, my preference would be to buy things from Canadian companies whenever possible (especially companies owned by Canadians).
What I especially like about the CrossbowCanada models is the wood stocks on Jaguar model.
And this is an issue for me. A lot of modern crossbows are quite ugly. But the Jaguar is quite beautiful and classical. Like a beautifully carved wooden staircase.
There are certain elements of crossbow design which are utilitarian, but there are other aspects which can be quite beautiful when a company decides to put in the effort.
Eg. Imagine the crossbow stock above, but switch out the type of wood used for mahogany, black walnut or zebra wood.
Wouldn't that be beautiful?
And if the owner later decides to buy a different crossbow and sell their old crossbow, having one that is beautiful also increases the resale value - and gives the company more prestige.